A New Era of Inclusive Healthcare for LGBTQ+ Rodeo Participants and Fans
FOR IMMEDIATE RELEASE
June 2025 – Nashville, TN
The International Gay Rodeo Association (IGRA), a trailblazing force in promoting LGBTQ+ participation in the rodeo and Western lifestyle, has announced a transformative partnership with American Exchange, a nationally recognized healthcare insurance broker.
Brought together by the influential Compete Sports Network, this collaboration marks a major leap forward in delivering healthcare access, education, and resources specifically tailored for the LGBTQ+ rodeo community—especially those living in rural and often underserved areas across the United States.
How the Partnership Supports the LGBTQ+ Community
Together, IGRA and American Exchange are committed to:
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Empowering rodeo participants, fans, and regional chapters by providing direct access to healthcare resources.
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Delivering culturally competent insurance solutions that respect and understand the unique needs of LGBTQ+ individuals.
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Offering enrollment assistance and healthcare advocacy through personalized support and education.
Leadership Voices on the Partnership
“Our rodeo family is built on values of inclusion, authenticity, and support. Partnering with American Exchange ensures we extend that support by helping our members and allies gain access to vital healthcare services.”
— Brian Helander, President of IGRA
“We’re honored to stand with IGRA and support a vibrant community that continues to break barriers. Access to healthcare should never be a challenge due to geography, identity, or profession.”
— Andrew Hetzler, CEO of American Exchange
About the Partnership
Through this groundbreaking partnership, American Exchange will:
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Offer customized consultations to help individuals and families navigate their healthcare options.
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Host educational webinars covering topics like ACA enrollment, Medicare, and healthcare rights for LGBTQ+ individuals.
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Provide in-person assistance at select IGRA events throughout the year to ensure direct, community-based support.
This collaboration is more than a service—it’s a reflection of a shared mission to promote equity, wellness, and empowerment within the LGBTQ+ and rural communities.
About IGRA
The International Gay Rodeo Association (IGRA) is devoted to preserving the Western lifestyle while championing LGBTQ+ inclusion through competitive rodeo events and community initiatives. By creating safe, welcoming spaces, IGRA has built a legacy of inclusivity and resilience in the heart of the rodeo world.
Learn more: www.igra.com
About American Exchange
American Exchange is a trusted national healthcare insurance broker dedicated to simplifying healthcare and increasing access for underserved populations. Specializing in individual, group, and Medicare coverage, American Exchange brings expertise and a personal touch to the complex world of healthcare.
Let’s Connect
Are you part of the IGRA community or simply looking for better healthcare solutions tailored to your unique needs?
Reach out to info@americanexchange.com to learn more about how American Exchange can help you access the care you deserve.
